Laid off in December 2025. Since then I've shipped four products instead of waiting — apps, a consultancy, and a channel making AI simple for everyone.
The live consumer app in action — how it recommends and styles fragrances around taste and occasion. Built and shipped solo.
Try the app →
I'm Esther — an AI builder and strategist. In December 2025, my role was eliminated. I treated it as a start date, not a setback, and began building the next day.
Since then I've shipped four things: a live consumer app, a consultancy, a B2B tool in validation, and a channel that makes AI approachable for everyone. The same instinct runs through all of them — find a real problem, build the smallest useful thing that solves it, put it in front of people, and improve it from there.
I move fast because I'd rather learn from something real than perfect something on paper. That's the person you'd be hiring — or the one who'll get practical AI actually working in your business.
You took an existing tool and applied automation that made the admins autonomous… great work applying digital automation and creating a value-added experience for all of T&P.
You are an all-star! Your approach to knowledge sharing is so effective and collaborative that it “sticks.” I'll always be grateful for having you on our team!
I've had quite the positive experience using the itinerary tool. From day one it added value to our team — and even more as we navigated covid. The newer enhancements made it even better.
Cleveland, OH · open to remote, hybrid, or onsite. Share a few details about the role and I'll send my résumé — the specifics help me get back to the right people fast.
Blueprint AI Strategy helps small and mid-sized teams put practical AI to work — no jargon, just automations that pay for themselves.
Book a call →